WCGC events shine like a dazzling star in a variety of sport events worldwide. Since its introduction to China, WCGC has undergone more than a decade of glorious journey in China. Especially since the strategic partnership with Luzhoulaojiao · Guojiao 1573, it has opened a brilliant chapter in the WCGC China events, which has now become a leading corporate golf event in China.
The Core Value of the WCGC China Event: Bringing Chinese Entrepreneurs to the World Stage
In 2014, DE Sports exclusively introduced the WCGC World Corporate Golf Challenge, providing a unique global competitive platform for Chinese business elites. Here, entrepreneurship and sportsmanship are perfectly integrated. Entrepreneurs make friends through golf, demonstrating the spirit of hard work and challenge on the green. The introduction of the event has enabled Chinese entrepreneurs to take this tournament as a medium to exchange their passions of golf and discuss business opportunities. Over the years, leaders of many leading enterprises such as Apple China, BMW China, Prologis Singapore and Toshiba Japan have participated successively. Entrepreneurs from all areas of the industry value-chain have gathered together to promote industry integration and mutual assistance.
In addition, the international golf event is also an important bridge for Chinese entrepreneurs to step onto the world stage. Over the years, Chinese entrepreneurs have formed teams to compete in the World Finals, not only achieving the good results of three championships, one runner-up, and two third places, but also bringing international business opportunities to Chinese industries, truly enabling boundless communication.
Partnering with Guojiao 1573: From Domestic to International, Boosting the Development of China’s Golf Industry
In 2017, under the promotion of the WCGC China Organizing Committee (DE Sports), Luzhou Laojiao Guojiao 1573 created a precedent in the industry by reaching a strategic cooperation with the WCGC China events. In the same year, the Luzhou Laojiao Guojiao 1573 WCGC China tournament was established.
From 2017 to 2025, the WCGC China tournament, with entrepreneurs as the main participants, has steadily increased in scale, from 11 qualifying games to 20 games and to 30 games nationwide. It has completed more than 200 matches, traveled over 400,000 kilometers, lasted more than 2,700 days, covered more than 50 cities, and attracted tens of thousands of participants, becoming one of the most renowned and popular entrepreneur golf events in China.
It is worth mentioning that the WCGC China Tournament has always been committed to expanding the domestic business circles and building bridges for overseas Chinese worldwide, promoting business through golf events. In 2023, the “Global Chinese Elite Golf Challenge” was launched in more than 10 countries. The events took place in Toronto, New Zealand and other cities. In 2024, the WCGC China Tournament connected the Chinese elites at home and abroad, with more than 200 qualified guests meeting in Kuala Lumpur.
Today, the WCGC China Tournament has become a benchmark for Chinese business elite golf events and a leading golf event IP in China’s golf industry. As one of the largest and most influential entrepreneur golf events in China, the WCGC China Tournament’s successful experience in event organization, operation model, and commercial cooperation has provided reference for other domestic golf events, leading the development direction of the domestic golf event industry and shaping the standardization of the entire industry.
Over 100 Partners Joining, Expanding the High-Net-Worth Population Circle
The WCGC China Tournament has gathered tens of thousands of participants, covering enterprises from political, sports, and business communities in China. Through the holding of the event, industry value chains have been rapidly established, bringing unlimited business opportunities to entrepreneurs.
Since then, more and more renowned products and services have joined the WCGC China family, opening a new trend of cross-border cooperation. Brands such as Beachhead, Dragonpass, Helix have enriched the event elements. At the same time, these brands have gained unprecedented brand exposure and expanded their market shares to wider high-net-worth populations.
Forging Ahead, Painting a Bright Future with More People
All along, the WCGC China Tournament has become a wonderful venue for golf enthusiasts and business elites surrounding by quality lifestyle, professional event organization and excellent event atmosphere. It has become an important stage for entrepreneurs from all over the world to understand and recognize China. At the same time, Chinese entrepreneurs demonstrate their strength and confidence and carry out international exchanges and communication. In the future, the WCGC China Tournament will keep exploring new event formats and content, and carry out cross-border cooperation with more brand partners to depict a splendid picture of gentlemen’s golf elite life.
